Are you about to start your first business ever online? Are you worried because your capital is not that much, and you can’t really afford a physical outlet? If that is the case, you can just start setting up your store online. For sure you already see a lot of products posted online especially in social media. You can do the same thing. However, you need to have a lot of followers or friends if you will do this so that more people will be able to view your products. But the problem is how to gain more followers?
Gaining more Organic followers might not be a no-brainer but is quite possible. Here are some good tips on how to do it effectively:
Be Regular
This is one of the best things you can do. You might not see result at the start but if you won’t give up, in time you will be noticed, and your posts might be shared by your followers. That is the time when others will start following you as well. Just make sure your posts are not always about advertising your products. you can also crack some jokes and show your human touch to entice viewers.
Understand Your Audience
Before anything else, you should learn more about your targeted audience. By profiling them will give you in-depth knowledge, making you more effective towards them. You have to know what types of content they want so as not to waste your time creating one that will be easily discarded. Some of the factors involved in familiarizing targeted audiences are:
- Demographics – here you need to decide the age, gender and income for the followers you prefer.
- Psychographics – their personality type.
- Behavior – their hobbies, likes and dislikes.
- Look for your customers – so you will end up with the kind of followers you have in mind, you must first look for them and learn what social media platform they usually spend their time with.
Talk about Topics Related to Your Market
You don’t need to talk about yourself as in the first place, that is not the reason you are creating a profile in the particular social media platform. Instead, you should talk about your market. After all, that must be the reason why people follow you especially if that is also how you introduce your profile. Give them tips and more information about it and your posts might be shared or referred.
Valuable Content Only
A lot of consumers claim that their decision in choosing products are mostly derived from what they see in social media, knowing they are always in this platform. That said, you should always make sure you give them valuable content related to your offered brand. If you post content with wrong grammar, your followers will not take you seriously. In fact, they might belittle you in their mind. This is also the reason why you have to hire professional writers if you can’t trust yourself to come up with quality contents.
Follow Influencers
If you are always active and updated with your industry, you should know who the influencers are. You can also use online resources to know this and when that is done, you should follow them. Not only that, you can also share their contents. In doing so, you can expect that you will be followed by a lot of people as well and even share your content.
Utilize Hashtags
Hashtags are used in most of the social media platforms like in Twitter and Instagram. This can build a community with the same goals. This means that anyone who is also searching for the same keyword will most likely end up to your post.
Respond to Your Followers
We are all consumers at the same time. For sure you have also experienced when you want to address a certain company yet, you are just ignored. How did you feel then? I am pretty sure you got disappointed and stop buying their products or maybe you even unfollow their account. The same thing can happen to you if you won’t respond to your followers. If they have questions or if they tag you, you should respond as well or at least, have someone respond for you.
Make Sure Your Posts are Shareable
This is actually a no-brainer. But mind you, there are times when you can’t find a share button in some of the contents. Thus, it will be hard for your followers to share what you post by then. Don’t try to give them a hard time and see to it that your posts can be shared easily.
Yes, if you are in a kind of business, you need a lot of followers to view your posts. It is just a good thing that there are now so many tips on how to gain them like in this article.
